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  • The Mansion of Happiness: A History of Life and Death

    Sert Kapak
    Renowned Harvard scholar and New Yorker staff writer Jill Lepore has composed a strikingly original, ingeniously conceived, and beautifully crafted history of American ideas about life and death from before the cradle to beyond the grave.How does life begin? What does it mean? What happens when we die? “All anyone can do is ask,” Lepore writes. “That's why any history of ideas about life and death has to be, like this book, a history of curiosity.” Lepore starts that history with the story of a seventeenth-century Englishman who had the idea that all life begins with an egg and ends it with an American who, in the 1970s, began freezing the dead. In between, life got longer, the stages of life multiplied, and matters of life and death moved from the library to the laboratory, from the humanities to the sciences. Lately, debates about life and death have determined the course of American politics. Each of these debates has a history. Investigating the surprising origins of the stuff of everyday life—from board games to breast pumps—Lepore argues that the age of discovery, Darwin, and the Space Age turned ideas about life on earth topsy-turvy. “New worlds were found,” she writes, and “old paradises were lost.” As much a meditation on the present as an excavation of the past, The Mansion of Happiness is delightful, learned, and altogether beguiling.
    41,84  TL63,39  TL
  • Dictionary of Medical Terms

    Karton Kapak
    Although written primarily as a home reference guide, Barron's Dictionary of Medical Terms has been valued, used, and highly praised by medical instructors, student nurses, and others in the healthcare professions. This expanded and updated edition clearly and concisely describes medical terms in language that the layman can understand. Thousands of terms and definitions cover-- Descriptions of diseases and their symptoms First-aid procedures Human anatomy and body parts Dentistry Medications and their applications Instructive tables covering important elements, vitamins, trade and generic names of commonly prescribed drugs, and much more Many terms are supplemented with instructive line illustrations. Readers are also guided by extensive cross references.
    40,40  TL115,42  TL
  • Dictionary of Computer and Internet Terms

    Karton Kapak
    This updated edition includes the most recent terms relating to constantly expanding computer and internet technology. More than 3,200 terms and definitions deal with-- Practical guidance for business software users Computer security, law, and ethics Computer programming, with examples in several computer languages Social media, Internet culture, and their latest developments Previous editions of this user-friendly book have proved especially helpful to readers who feel intimidated by computer technicians' jargon. The authors clarify technical terminology while keeping to the highest standards of accuracy. One grateful reader called this book the "Rosetta Stone" for deciphering computer terms. Features many line illustrations and tables.
    40,04  TL97,66  TL
  • Essays That Will Get You into Medical School

    Karton Kapak
    This updated volume offers vital help to college students who are applying to medical school and are required to write a medical school admissions essay. Extensive advice covers the many do's and don'ts of writing a successful essay. The authors instruct on organizing ideas, writing a rough draft, then editing and polishing the draft to produce a finished essay for presentation. This new edition offers special focus on subjects relating to questions frequently found on the MCAT (Medical College Admission Test). The book concludes with approximately 40 model essays, each followed by a critique. All essays were submitted by applicants who were accepted to their chosen medical schools.
    35,15  TL78,12  TL
  • Dictionary of Legal Terms

    Dictionary of Legal Terms

    Karton Kapak
    Updated to include new terms such as "civil union" and to incorporate recent changes in laws and judicial interpretations, this handy dictionary cuts through the complexities of legal jargon and presents definitions and explanations that can be understood by non-lawyers. Approximately 2,500 terms are given with definitions and explanations for the benefit of consumers, business proprietors, legal beneficiaries, investors, property owners, litigants, and all others who have dealings with the law. Terms are arranged alphabetically from Abandonment and Abatable Nuisance, all the way through toWrit, Yellow Dog Contract, and Zoning.
    Temin Edilemiyor
  • Essays That Will Get You into Law School

    Essays That Will Get You into Law School

    Karton Kapak
    A successful law school candidate must be articulate and capable of clear, consecutive thinking--qualities that invariably translate into their written work. This updated manual instructs law school applicants on preparing the style of essay that is required for law school admission. Approximately 40 model essays originally submitted by applicants to leading law schools are presented in this book with a critique following each essay. General essay-writing advice is also included.
    Temin Edilemiyor
  • Risk Management: Fast Track to Success

    Risk Management: Fast Track to Success

    Karton Kapak
    Everythıng You Need To Accelerate Your Career A complete resource to show you get ahead as a manager faster by gaining a clearer understanding of risk management. Fast Track to Success brings together the latest business thinking, practical techniques and cutting edge online material. Risk management has become a hot topic since the economic downturn. By the end of 2009 half of all companies employed a dedicated risk manager, compared with only12% in 2008. Fast Track to Success: Risk Management shows you how to quickly assess your current state of risk management effectiveness using a simple framework. It goes on to show you how to develop your own approach to risk management.
    Temin Edilemiyor
  • The Secrets of Success in Coaching: 12 Ways to Excel as a Coach

    The Secrets of Success in Coaching: 12 Ways to Excel as a Coach

    Karton Kapak
    Secrets of Success in Coaching will bring a breath of fresh air to a subject dominated by case-driven and model-based scenarios. It seeks to demystify and open up the coaching practise and provide tried, tested and solid ways for any coach to develop their skills.   Packed full of essential core skills, plain facts and essential tips, tricks and advice all learnt from years of experience, it’s simple to follow, easy to understand  and everything is delivered in a friendly and very accessible way.   As a method of training, directing and developing people, coaching continues to increase in popularity and is one of the most common tools used to help people improve their professional and private lives.   At last, here’s a book that strips away the usual complicated and unwieldy approaches and leaves just the golden nuggets, the insider knowledge and the real secrets of success; everything you really need to know to be the best coach you can be.    
    Temin Edilemiyor
  • Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media

    Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media

    Karton Kapak
    Profit Big from Social Media: Strategies and Solutions That Work!   Using new social media marketing techniques, you can deepen relationships with your most passionate, profitable customers--and create more of them than ever before! In this 100% practical book, world-renowned expert Li Evans shows exactly how to make the most of social media--in any company, in any industry. You’ll discover exactly how to customize your best social networking strategy…then staff it, organize it, manage its risks, and execute it successfully! Evans shows how to understand your audience, enter the conversation, build trust, protect your brand, integrate social media into existing marketing programs, measure your results…and profit big from today’s hottest new social media sites and platforms!   Topics include • Make the most of Twitter, Facebook, YouTube, LinkedIn, Flickr, and more • Define goals and customize strategy to maximize Return on Conversation (ROC) • Understand the whole conversation about you and all the communities you serve • Manage legal, compliance, and ethical challenges • Plan social media policies for your company’s employees • Extend customer service into social media • Maintain consistent branding and messaging • Complement your SEO, PPC, offline marketing, and PR efforts • Learn how to integrate traditional marketing tactics (TV, radio, print) with your social media marketing strategy  
    Temin Edilemiyor
  • How to Make an IMPACT

    How to Make an IMPACT

    Karton Kapak
    Clear information shows clear thinking, and clear thinking informs, influences and impresses. How often do you stare at uninviting and confusing presentations, notes, reports and information packs and get nothing out of them?  It doesn’t have to be like this. We could all produce amazingly clear work that has incredible impact – if only we knew how.  This book shows you how. It is full of ideas, tips and principles that are simple and easy to implement, yet brilliantly effective.You will never look at a business document in the same way again.  And your work will impress the people that matter and get the results you want.     It guides you through the most effective ways of using all forms of presenting information - tables, charts, slides, flowcharts, etc. Moon also introduces the new WiT (Words in Tables) approach to give impact to your message on all documents and slides. “I love Jon’s work. His tips are hugely useful, his WiT fantastic and ground-breaking, and his book essential reading. If you want to enhance your sales tenders, pitches and slides – if you want to win more business – get into Jon’s stuff. It’s really, really good.”   Gavin Duffy, a Dragon on Ireland’s “Dragons’ Den”, top media coach and economics columnist with the Irish Sunday Independent   "Every once in a while, simple ideas change business forever - this book is full of such ideas. A must-read if you want to do something about all those impenetrable reports, slides and information packs. This book has all the answers and will redefine how you think about business documents." Dominic Burke, Chief Executive, Jardine Lloyd Thompson Group plc.   "This is a vital topic that has been sorely neglected. Jon’s book changes that. It is crammed with new ideas that are creative, thoughtful, yet practical and relevant for all disciplines of business. Essential reading for everyone in business! " Dr Jikyeong Kang, Professor of Marketing and Director of MBA Programmes, Manchester Business School.   "I’ve seen Jon’s talk and his ideas are full of originality and wisdom. Many ideas are stunningly simple, others are mould breaking. He takes preconceived thinking and turns it on his head. Your business reporting will never be the same again. " Michael Izza, Chief Executive ICAEA.
    Temin Edilemiyor
  • Mind Maps for Business: Revolutionise Your Business Thinking and Practise

    Mind Maps for Business: Revolutionise Your Business Thinking and Practise

    Karton Kapak
    Tony Buzan knows more than a little about Mind Maps – after all, he did invent them!   Often referred to as the ‘the Swiss-army knife for the brain’, Mind Maps are a ground-breaking, note-taking and mind-organising technique that has already revolutionised the lives of many millions of people around the world and taken the educational world by storm.   Now Tony Buzan is sharing the powerful techniques of mind mapping with the business world to help business professionals everywhere revolutionise the way they think and practise.   Mind Maps for Business is the very first and only book on mind mapping that has been written by Tony Buzan specifically for a business audience.   No matter how big or small the business you work in; no matter if you’re an employer or an employee; no matter what your role is, you’ll find the benefits of using mind maps to help you think, organise, plan and control are vast: Accelerate your productivity to levels you never thought possible. Generate exciting new possibilities for growth and expansion. Make meetings, discussions and forums really productive and useful. Negotiate, talk and consult more constructively and effectively. Be more focussed, more organised and much smarter. Unleash your amazing creative capabilities.   Whether you’re writing marketing plans or strategy documents; looking for new ways to develop your business; planning a conference or event; restructuring your staff; or looking to improve your management and leadership skills – discover today the amazing advantages that using Mind Maps for Business can bring.  
    Temin Edilemiyor
  • Mobile MBA: 112 Skills to Take You Further, Faster

    Mobile MBA: 112 Skills to Take You Further, Faster

    Karton Kapak
    Shortlisted for the CMI Management Book of the Year Competition 2011, Commuters' Read Category The Mobile MBA delivers all the knowledge you need to fast track your career – this is your portable business coach, explaining MBA skills, models and applications and showing you how to put the grand theory and big talk into practice. Packaged with 11 Skill-Pills, one for each chapter of the book, these can be downloaded to your smart phone, tablet or computer so you can get access to up-to-date advice on the move so you can apply your new skills where and when you need them.  
    Temin Edilemiyor
  • FT Guide to Investing for Income

    FT Guide to Investing for Income

    Karton Kapak
    The complete reference to investing for consistent, continuous income in today's markets! Understand and compare income generating strategies so you can choose the right alternatives for your situation and risk tolerance. Review the financial investing basics that every income investor needs to understand. Covers safe and simple products, as well as higher-risk strategies that offer the potential for greater income.   Financial Times Guide to Income Investing is the complete reference guide for all investors who want to earn more income--and more continuous, reliable income, too. Writing for income investors of all kinds, this book presents all the tools of the trade, and guides readers in choosing the approaches that are best for them. Financial Times columnist David Stevenson begins by reviewing the key financial concepts that every income investor simply must understand-- including the basics of risk, return, volatility, structure, and inflation. Stevenson systematically reviews today's simplest, safest, most 'mainstream' income products and funds, helping investors understand what they can and cannot expect to achieve through these investments. Next, he introduces higher-risk, less conventional strategies designed to pay higher income--and helps readers realistically assess the risks of pursuing these approaches.
    Temin Edilemiyor
  • The Definitive Guide to Business Finance: What Smart Managers Do with the Numbers

    The Definitive Guide to Business Finance: What Smart Managers Do with the Numbers

    Karton Kapak
    Many managers are extremely good at managing people but are bad at managing money, and harbour a secret fear of finance. But numbers matter and managers need to be confident with the basics of business finance – otherwise they simply can’t do their job effectively. The Definitive Guide to Business Finance (previously titled The Definitive Guide to Managing Numbers) has been relaunched, revised and renamed. It includes a new introduction and has been updated throughout to keep in with the changing markets.It takes you step-by-step through every essential aspect of business finance you need to know. Assuming no specialised prior knowledge, it reveals shortcuts and tricks that will help make you a financial wizard whether it’s P&L, your budget, forecasts, cash flow, financial decisions, pricing policies or funding and financing.   In no time at all, you will not only be able to produce an outstanding set of figures, you will also have a much clearer understanding of what they mean and how to use them to be a more effective manager. You won’t fear finance ever again. This is the only book on basic finance you'll need. Richard Stutely achieves what you might think is impossible: making finance fun with an amusing, wry and always common sense approach that will make you wonder what you ever worried about.   The Definitive Business Series will ensure you get up to speed fast with all the business essentials you need to be a success. With their guided step-by-step approach the latest practical business techniques and concepts and their easy-to-read style, The Definitive Business Series cover every aspect of the topic from the business basics to the essential skills needed to progress in your career.   The Definitive Business Series. Your fast-track to business success.  
    Temin Edilemiyor
  • Trading Secrets: 20 Hard and Fast Rules to Help You Beat the Stock Market

    Trading Secrets: 20 Hard and Fast Rules to Help You Beat the Stock Market

    Karton Kapak
    Have you ever wondered how the top City traders make big profits from share trading? Do you know why the best investors know exactly when the market is going to rise or fall? And do you wish you could do the same? By following 20 hard and fast rules,Trading Secrets shows you how you can make the same high returns as experienced investors and traders. Using historical, economic and technical trend analysis from the last fifty years, it identifies the ways for you to capitalise on such events as the clocks going back or moving forward, religious holidays, major sporting events and even the US presidential election. Written for both experienced investors and also those with little knowledge of the stock market, Simon Thompson’s practical investing guide offers trading strategies that you can use over the short-term or the long-term. For instance, do you know how daylight changes affect how the stock market performs and, more importantly, how to make big gains by trading on this knowledge? Or do you know which sector has massively outperformed the market in the first quarter of the year – posting a quarterly return of 12 per cent – in all bar four years in the past three decades? Trading Secrets uncovers all and more importantly explains why these trends occur, so that you can be confident your investments will pay off, even when the market is falling.  
    Temin Edilemiyor
  • Brilliant CV: What Employers Want to See and How to Write It

    Brilliant CV: What Employers Want to See and How to Write It

    Karton Kapak
    When you apply for a job, your CV is compared to hundreds of others. You've only got the time it takes the employer to scan the pages to show how brilliant you are. How do you impress them when you don't know what employers are actually looking for? This book tells you what they want to read - and how to write it. This bestselling guide is based on research among employers and recruiters, revealing what they look for and how the recruitment industry operates, and will show you: how to put together a brilliant CV from scratch how to revamp an existing CV to make it brilliant examples and explanations of CVs that employers love and those they loathe how to address tricky CV questions Updated and refreshed to include new examples, techniques and innovative ways to write highly effective content, this guide ensure you know what works in the real world.
    Temin Edilemiyor