Small Business & Entrepreneurship

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  • Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Clarendon Lectures in Management Studies)

    Sert Kapak
    Business news tends to focus on the travails of a handful of giants: Apple's iPad, the Toyota recall, the controversy over Google's book-digitization program. Whatever the day's headlines, though, most of these firms have been there before--up and down, written off and overpraised--yet they endured and triumphed. What is their secret? What is it that has lifted them to preeminence and allowed them to come out of each crisis stronger than before?In Staying Power, Michael A. Cusumano provides the answers. A bestselling business author and leading scholar, Cusumano has spent a quarter of a century studying the world's most successful companies--many of them from the inside, by serving as an advisor to more than one hundred firms. He identifies six critical principles that have driven the success of today's foremost companies, including Google, Intel, Apple, JVC, Toyota, and Microsoft. He argues that companies today must develop distinctive organizational capabilities, not just business strategies; focus on platforms and services, not just products; pull information from the market, responding to real-time changes in demand and competitive conditions, and not just push products out; achieve economies of scope, not just scale, by creating efficiencies across all a firm's activities; and acquire flexibility, in addition to efficiency, to quickly adapt to a volatile marketplace. Drawing on real-life examples, he illustrates how the best companies put these principles into practice, identifying precisely how these ideas have lead to concrete success time after time.Business books, the author notes, often promote short-lived fads in management thinking. But Staying Power is different. Written by a bestselling international expert, this book focuses on lasting success, analyzing the fundamental elements common to the leading competitors in the world today.
    22,60  TL80,72  TL
  • The Art of Decision Making

    Sert Kapak
    Science reassures, art disturbs (Proverb)This intriguing exploration of underlying forces in decision making takes as its starting point a wealth of high profile decision disasters. In brilliantly readable analyses, Helga Drummond shows how better awareness of the inherent uncertainties of the decision making process could have made the outcomes very different.Examples showcased include:The Hatfield rail crashThe Kursk submarine disasterThe Challenger disasterThe year 2000 fuel crisisThe WWII Dardanelles expeditionThe Barings Bank collapseThe Taurus Stock Exchange Project The Hillsborough tragedyThe King's Cross underground fireThe Millennium DomeThis entertaining yet instructive book offers new insight into the realities of decision making, and shows how you can confront them to improve your prospects of success.
    181,94  TL259,92  TL
  • Breakthrough: Stories and Strategies of Radical Innovation

    Breakthrough: Stories and Strategies of Radical Innovation

    Since the late 1990s, technology markets have declined dramatically. Responding to the changing business climate, companies use strategies of open innovation: acquiring technologies from outside, marketing their technologies to other companies, and outsourcing manufacturing. But open innovation is not enough; it is mainly a way to run a business to its endgame. By itself, open innovation results in razor-thin profits from products that compete as commodities. Businesses also need a path to renewal. No one ever achieved a breakthrough with open innovation.Our capacity for creating breakthroughs depends on a combination of science, imagination, and business; the next great waves of innovation will come from organizations that get this combination right. During periods of rapid economic growth, companies and investors focus on the short term and forget where breakthroughs come from. Without appropriate engagement and reinvestment, the innovation ecology breaks down. Today, universities, technology companies, government funding agencies, venture capitalists, and corporate research laboratories need to foster the conditions in which breakthroughs arise.In Breakthrough, Mark and Barbara Stefik show us how innovation works. Drawing on stories from repeat inventors and managers of technology, they uncover the best practices for inventing the future. This book is for readers who want to know how inventors do their work, how people become inventors, and how businesses can create powerful cultures of innovation.
    Temin Edilemiyor
  • Corporate Entrepreneurship: Top Managers and New Business Creation

    Corporate Entrepreneurship: Top Managers and New Business Creation

    Karton Kapak
    Vijay Sathe examines how top managers--corporate executives, division general managers and the division's top management team members--influence corporate entrepreneurship, specifically new business creation in a corporate division. Corporate Entrepreneurship takes the reader into the real world of top managers to explore a relatively uncharted territory in a systematic and comprehensive way. The business realities, the management culture, the corporate philosophy, the organizational politics, the personalities, and the personal agendas of the people at the top are vividly portrayed in these pages. New business creation is innately difficult and it does not help that top managers are insufficiently educated and trained for it. This book offers both a theory of corporate entrepreneurship based on the real-world experience of top managers and practical advice on how to manage it for better results. Vijay Sathe is Professor of Management in The Peter F. Drucker Graduate School of Management at Claremont Graduate University in Claremont, California. He has published numerous journal articles and three other books: Controller Involvement in Management (Prentice Hall, 1982), Culture and Related Corporate Realities (Irwin, 1985), and a co-authored book, Organization (Third Edition, Irwin, 1992). Sathe has taught in MBA and executive education programs in the United States and Europe. He has also consulted with government agencies, not-for-profit organizations, and private and public companies around the globe.
    Temin Edilemiyor